|Brochure for consumers and trade
Minkin Design worked on this Sonoma County winery’s first marketing piece, a four-page takeaway brochure for display at the winery and at trade and public tasting events.
The client had no idea what direction to take but knew some of the images they wanted to show, and took great pride in their beautifully printed labels. We decided to focus on that label, while at the same time, convey a homespun, passionate feel in the copy and visuals, which tell the story of the hands-on winemakers, their working winery with the casual tasting bar, and their exciting wines that always wow visitors on their first taste.
We subsequently produced several html newsletters for the winery and their mailing list customers. While sales of Manzanita Creek wines have grown exponentially, the wines and the winemakers have remained true to their roots.